Stop using diet and lifestyle
Why using the phrase “Diet and Lifestyle” in your content is losing you clients. Here’s the problem with the phrase“diet and lifestyle” that most practitionersdon’t realise:To you, it sounds professional.To your audience, it sounds punishing.We’ve been conditioned for YEARSto associate “diet” with restriction,rules, boredom, punishment, giving things up,and failing… again. “Lifestyle changes” has evenmore negative…
Will AI and GLP-1s make practitioners obsolete?
I want you to imagine you sell apples and oranges. You have a stall in a small countryside village.You’ve done alright over the years, so you keep selling what you know: apples and oranges. Then, slowly, sales start to drop. You put up posters.You shout louder about your stall.You try harder to be seen. Nothing…
The truth about Recurring Passive Income
Predictable, recurring, semi-passive revenue – the holy grail for your business? Well it definitely changed my life forever. Despite the various pressures and challenges of running 2 businesses, I haven’t worked full time since 2005. When I was in my early 30s I only ever believed that I could sell my “time” and my “knowledge”.…
How to Price your 1:Many digital course or 1:1 service
Imagine you are the brand new sales rep for a factory that makes widgets and they have asked you to decide on the price of the widget and to sell as many as you can. You have no idea what the widget does, who would want to buy one, what it looks like, how it is made or the ultimate benefit it…
What to do if you don’t have an audience yet
Yes, it’s true – you need some kind of engaged audience or email list to start to sell online courses or group programmes and even your 1:1 services. You also need some kind of audience to be able to find out what they actually want. That’s how I created the perfect Lead Magnet as I’ve recently been telling you…
The truth about Instagram
Why Instagram Isn’t Getting You Clients—And What to Do Instead In a world where you can become a millionaire by stroking your cat 500,000 times, or slicing bread to music, it’s no wonder people assume Instagram will make them money. So many practitioners default to Instagram as their “marketing.” Most post nutritionally educational content because…
Free Masterclass Recording:
The 5 Foundations to Go from 1:1 to 1:Many
Tired of feeling stuck in 1:1 work? In this free training I’ll walk you through the essential foundations to move toward scalable, profitable 1:Many offers. You’ll learn the different ways to add a 1:Many model into your practice, pricing structures that work, the groundwork to lay now, and the mistakes to avoid.
Free Masterclass Recording:
The 5 Foundations to Go from 1:1 to 1:Many
Tired of feeling stuck in 1:1 work? In this free training I’ll walk you through the essential foundations to move toward scalable, profitable 1:Many offers. You’ll learn the different ways to add a 1:Many model into your practice, pricing structures that work, the groundwork to lay now, and the mistakes to avoid.
